Adrienne and Stephanie, co-founders of HowtobeaRedhead.com, authors of the “How to be a Redhead” beauty book and curators of the monthly H2BAR Beauty Box, are both natural redheads and have struggled to find beauty and fashion items that cater to young, trendy redheaded women. When Stephanie was a teenager, she went blonde to “fit in”, but realized she felt and looked best with natural red locks. As young girls, they both had trouble finding ‘redhead friendly’ products because most items caused their skin to irritate or break out. Many makeup consultants at department stores shied away when they would ask which mascara or blush matched their fair complexion. They took it upon themselves to test and try different types of products and love expressing their fun redhead personalities with fun pops of color in their wardrobe.